Brand Development

Brand development is a multi-stage process with the ultimate goal of building brand equity in a consumer’s mind. Brand equity is an intangible set of assets that cannot be tracked on a balance sheet. But, the value of that equity is the most valuable asset a company can own​.

Developing a brand must be part of the larger marketing plan for the company. It is often the biggest challenge but the most critical. You don’t have to invest millions to develop your brand, but making the effort will pay off.

Accume Consulting will Assist you in

  • Consider your overall business strategy. ...

  • Identify your target clients. ...

  • Research your target client group. ...

  • Develop your brand positioning. ...

  • Develop your client acquisition strategy. ...

  • Develop your name, logo and tagline. ...

  • Develop your content marketing strategy. ...

  • Develop your website/application.

  •  Build your marketing toolkit.

  •  Implement & Rectify & Repeat.